Role Overview
We are seeking a highly motivated and results-driven Ads Expert (Google & Meta) (On-site) to join our growing sales and marketing team. The ideal candidate will be responsible for planning, executing, and optimizing paid advertising campaigns across Google and Meta platforms to generate high-quality leads and maximize ROI.
Key Responsibilities
- Develop, implement, and manage paid advertising campaigns on Google Ads and Meta (Facebook & Instagram)
- Perform keyword research, audience targeting, and competitor analysis to optimize campaign performance.
- Monitor and analyze campaign performance (CTR, CPC, CPA, ROAS) and make data-driven decisions.
- Create compelling ad copies, creatives, and landing page recommendations to improve conversions.
- Conduct A/B testing for ads, audiences, and strategies to enhance results.
- Manage advertising budgets efficiently to achieve maximum ROI.
- Track and report campaign performance using tools like Google Analytics and Meta Ads Manager.
- Stay updated with the latest trends, tools, and platform updates in digital advertising.
- Collaborate with the design and marketing team for creative and campaign execution.
- Ensure a consistent flow of qualified leads and meet monthly performance targets.
Candidate Requirements
- Good knowledge of Google Ads, Meta Ads (Facebook & Instagram), and digital marketing strategies.
- 6 months – 1 year experience in paid advertising, performance marketing, or a related field.
- Strong analytical skills with the ability to interpret data and optimize campaigns.
- Familiarity with tools like Google Analytics, Tag Manager, and conversion tracking.
- Excellent written and verbal communication skills.
- Ability to work independently and meet deadlines.
- High School / Intermediate (Preferred).
How To Apply
Skills Required
Google Ads
Google Analytics
Client Handling
Communication Skills
Ad Copywriting & Creative Strategy
Audience Targeting & Retargeting
Paid Advertising Campaign Management
Conversion Tracking & Analytics
Technical Sales
